The new Ritter Sport campaign is all about the "good" in the iconic claim "Square. Practical. Good." Here, we change perspective and take a look behind Ritter Sport's commitment to sustainability. From its own cocoa plantation in Nicaragua, where half of it is left untouched for native animals and plants, to the use of 100% certified sustainable cocoa and long-term partnerships with cocoa farmers.
SCOPE OF WORK:
TV, OOH, Website, Social Media, POS